Mazda: Next MX-5 will be "radical"

Many of you (and some of us) don't think the current MX-5 went far enough in distancing itself from its cutesy predecessor, but design director Lauren Van den Acker wants to change that for 2012 and give the iconic convertible "more balls" in the process. If you're worried that the amazing handling characteristics of the MX-5 could be in danger, Van den Acker insists that the razor-sharp roadster will keep its core character. Stricter CAFE standards and customers demanding more mpg means that the next MX-5 will also be lighter and more efficient than the current model.
With the next MX-5 still a few years out, no design has been given the green light, but Mazda designers think the more dynamic designs that were shot down for the current-gen car would be a good place to start. A newer, ballsier, more radical MX-5 sounds good to us, as long as the changes don't mess with the cut on a dime handling that we've come to love.

[ Via: Auto Car ]
[ Tag: Mazda MX-5, MazdaMx-5, miata, mx-5 redesign, Mx-5Redesign, redesign, roadster ]

Moscow 2008: Mazda Kazamai concept officially unveiled

Mazda pulled out all the awkwardly executed stops for the reveal of the Kazamai concept, including four sets of dancers, guys in neon-pink shorts on roller skates and a 40-man Russian singing troop in Soviet-style dress. We couldn't make this stuff up if we tried, but what better way to kick off our coverage of the Moscow International Auto Salon.
Despite the strange theatrics, the Kazamai is one of our favorite Nagare-themed concepts since the Furai and Kabura. Then again, we're suckers for two-door crossovers. The Kazamai blends the "flow" theme we've seen on several other concepts with a more aerodynamic body and a slightly toned-down demeanor. Could this be a hint at the future of the CX-7? Don't count it out. But if it does head to production, we'll take it in a three-door package equipped with the MS3's drivetrain... and all-wheel-drive.

[ Via: Autoblog (Mazda) ]
[ Tag: kazamai, mazda, mazda kazamai concept, MazdaKazamaiConcept, moscow 2008, Moscow2008 ]

Moscow 2008: Kesselman Mazda CX-7

Click above for a high-res gallery of the Kesselman Mazda CX-7.
From afar, our first reaction was: what's a Matrix doing at the Mazda booth? Upon closer inspection, the dumped wagon you see above revealed itself as a tuned Mazda CX-7. Unfortunately, our Russian is about as good as our Swahili, so we weren't able to get any definitive details on what exactly has been done to Mazda's mid-level CUV. But the upgraded intercooler, ultra-low stance, gaudy body kit, stripped interior and six-point roll cage is proof that Russia's Kesselman tuning excels at answering questions that no one asked.

Gallery: Kesselman Mazda CX-7

[ Via: Autoblog (Aftermarket) ]
[ Tag: kesselman, mazda cx-7, MazdaCx-7, moscow 2008, Moscow2008 ]

Spy Shots: 2010 Mazda3

New spy shots of the refreshed Mazda3 have surfaced, lending credence to the future-Mazda images we've seen oozing out of places like an EU harmonization office, and a Japanese toymaker. It looks like the doors remain largely unchanged, with the nose and tail receiving the bulk of the work. The front end will pick up new headlamps that mimic what big-brother 6 now wears. The black-tape ruse is not effective at disguising a C-Pillar that remains kinked forward, but the taillights are successfully obscured with adhesive applique. It won't be long before we see all the tape pulled off the refreshed 3 as the car show season heats up.

[ Via: Car and Driver ]
[ Tag: mazda 3, mazda 3 leak, mazda 3 rendering, mazda 3 spy shots, Mazda3, Mazda3Leak, Mazda3Rendering, Mazda3SpyShots ]

EU patent office leaks 2009 Mazda MX-5 facelift

Click to view more renderings of the 2009 Mazda MX-5
Automakers go to great lengths to keep their upcoming products secret, but sometimes leaks are out of their control. Case in point, the recent leak of the upcoming redesign of the Mazda3 and now a facelift for the Mazda MX-5/Miata. With the roadster's full replacement reportedly delayed until 2012, Mazda is apparently going to give the current model a mid-cycle refresh with some more aggressive styling tweaks.
The leaked image, which Mazda apparently filed with the European Union Office of Harmonization for the Internal Market (OHIM), shows a restyled front end and that's it. The new mesh grille borrows from the Mazdaspeed3, the headlights grow a more aggressive slant, the foglights are restyled into eye-shaped surrounds, and the turning indicators are moved to behind the flared wheel arches. Other changes to the car's design may be in store as well, however the images, which you can view in the gallery below, show only the front end. Sources suggest the revised MX-5 may hit the market later this year or early the next, with a possible unveiling at the Paris Motor Show this fall.

[ Via: Autoblog Spanish ]
[ Tag: eu patent, EuPatent, mazda, mazda mx-5, mazda mx5, MazdaMx-5, MazdaMx5, miata, mx-5, mx5, ohim ]

Mazda adding 'premium' touches to all models

Since the Mazda3 hit the streets in 2004, it's proven to be a very strong contender in the small car segment. The compact sedan and hatch has been winning customers over with great styling, athletic ride characteristics, and equipment that typically isn't found in small cars. Its rich mix of standard features and options has helped keep transaction prices high, which will be very important as the self-proclaimed Zoom-Zoom automaker looks to downsize its lineup and make as much money as possible from every sale.
Mazda will now execute the Mazda3 strategy across its entire line to boost profits while giving customers the standard features they crave. For example, the all-new 2009 Mazda6 will be equipped with disc brakes at all four corners in every trim level while some of the competition continues to use rear drum brakes on their base models. Mazda has already proven that adding standard content can raise transaction prices while at the same time increasing sales, now the Ford-controlled automaker needs to prove that it can accomplish the same feat across its lineup. If Mazda makes all of its vehicles as competent as the Mazda3, that shouldn't be a problem.

[ Via: Automotive News ]
[ Tag: fuel efficiency, FuelEfficiency, mazda3, zoom zoom, ZoomZoom ]

In the Autoblog Garage: 2008 Mazda CX-9 Grand Touring

If you keep up with the print mags, it would be easy to think that every journalist, PR flack and blogger loves Mazda's CX-9. Automobile Magazine made a spot for it on their All-Stars list, Motor Trend named it Sport Utility of the Year, Car & Driver thinks its one of the 5 Best Trucks of 2008, SEAMO crowned it their Family Car of the Year and USA TODAY even went as far as calling it "about perfect." We put 380 miles on the 7-seater in our best attempt to debunk the CX-9's mythical aura of SUV perfection and found most of the legend true.


[ Via: Autoblog (Mazda) ]
[ Tag: cx-9 review, Cx-9Review, cx9 review, Cx9Review, featured, mazda cx-9, mazda cx9, mazda cx9 review, MazdaCx-9, MazdaCx9, MazdaCx9Review, suv review, SuvReview ]